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70% Of Consumers Want To Know The Origin Of The Food They Consume

70% of consumers want to know the origin of the food they consume

The Ministry of Agriculture, Fish and Food of Spain (MAPA) has published its latest monographic study (data third quarter 2019) with the objective of knowing the level of satisfaction and the climate of consumer confidence in relation to food labeling (for surveys of 1,500 consumers have been carried out).

Meat, vegetables, fish and fruits, national origin

According to the study, consumers look for food labels, especially information on the expiration date or preferred consumption, the list of ingredients, as well as data on their storage and use conditions.

The origin of food is information that consumers want to know. 7 out of 10 consumers look at this aspect, being the foods in which they are most looking for national origin to be fresh products such as meat, vegetables, fish and fruits.